AI Insights · Timothy · January 2023
Top 5 Fashion Games Performance in South America, Q4 2022
Discover the performance trends of the top 5 fashion games on a unified platform in South America during Q4 2022, with insights from Sensor Tower.
In the fourth quarter of 2022, the top 5 fashion games in South America exhibited diverse trends in weekly downloads, revenue, and active users. Here’s a detailed look at their performance:
Makeover Studio: Makeup Games from Stella Joy Studio saw a significant rise in weekly downloads, starting from 214 in late October to peaking at 765K in the last week of December. This surge was paralleled by an increase in weekly revenue, reaching approximately $86 by the end of the quarter. The game also showed substantial growth in weekly active users, climbing from 209 to about 1.33M.
Hair Tattoo: Barber Shop Game by CASUAL AZUR GAMES experienced fluctuations in weekly downloads, starting at 298K in late September and dropping to 124K by the end of December. Weekly active users followed a similar trend, decreasing from 1.83M to about 1.59M over the quarter. Revenue remained relatively low throughout the period, with minor peaks reaching up to $16 in early October.
Fashion Dress Up & Makeup Game from ToTee Global showed varying download patterns, peaking at 322K in late October before settling at 248K in the last week of December. The game’s weekly revenue saw minor fluctuations, peaking at $45 at the end of November. Weekly active users saw a notable increase towards the end of the quarter, reaching approximately 486K.
Fade Master 3D: Barber Shop by Alictus displayed a downward trend in weekly downloads, starting from 374K in mid-October and dropping to 55K by the end of December. Weekly active users also saw a decline from 801K in late October to about 621K in the last week of December. Revenue remained modest, with minor peaks reaching up to $67 in late October.
Doll Makeover - DIY 3D Dolly from Altplay experienced a peak in weekly downloads at 359K in early November before gradually declining to 101K by the end of December. Weekly active users followed a similar trend, peaking at 530K in mid-November and ending the quarter at around 273K.
These insights are based on data from Sensor Tower, where you can find more detailed analytics and trends.
